What we do

Three coverage products. One fixed-fee outcome.

Every product is built on the same principle: you commit a marketing budget, we carry the prize exposure, your customers get a moment worth talking about.

01Coverage

Prize Coverage™

Headline prizes, sized for impact.

  • Offer million-dirham prize promises at a fraction of expected cost.
  • Underwriting based on years of market and probability data.
  • Single fixed fee — we cover the prize when a winner emerges.
02Coverage

Prediction Coverage™

Turn cultural moments into campaign moments.

  • Predict-to-win mechanics around marquee sport, entertainment or news events.
  • Drives social conversation and second-screen engagement.
  • We pay the prize when fans call it right.
03Coverage

Redemption Coverage™

Promotions that scale without blowing up margin.

  • Caps your exposure when participation outpaces forecast.
  • Ideal for scratch, collect-and-win and money-back programmes.
  • Fixed cost across the campaign — no nasty surprises at reconciliation.

How we work

A four-step engagement

01

Brief

We map your KPI, audience and competitive context in a single working session.

02

Engineer

We model probability, prize ladder and mechanic to fit your budget envelope.

03

Launch

Creative, fulfilment partners and compliance — coordinated end to end.

04

Settle

We pay the prize. You report a clean ROI, fixed cost, real lift.