5th Consulting5th Consulting

For A Government Organisation

Public-interest campaigns with verified, defensible outcomes.

Behavioural design, chain-of-custody verification and independent settlement — for programmes that need to withstand public scrutiny.

Where to start

The challenges we solve for you.

Create publicity the press will cover.

Manufacture a moment that earns coverage on its own — not because you paid for it.

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Collect first-party customer data.

Trade a real prize promise for opt-ins, profiles and permission.

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Increase app downloads and activations.

Trade a real prize promise for the install, the login and the first transaction.

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Mechanics

Concepts proven for your context.

Data capture · engagement · cultural relevance.

Prediction Challenge

Predict-to-win mechanics tied to a marquee sport, entertainment or news event.

Data capture · attribution · leads.

QR Challenge

Scan-to-enter mechanic that turns any surface into a channel.

Footfall · dwell time · PR-worthy activation.

E-VAULT®

A physical vault on-site with a life-changing cash reward inside.

Sectors

The industries most relevant to you.

GovernmentEvents & Exhibitions

Proof

Case studies from comparable programmes.

Airlines · Malls · Aviation

Etihad × Global Village — Baggage Claim Challenge

Reintroduce Etihad's brand to a young, family, GCC-resident audience at Global Village while capturing qualified data for the loyalty programme.

Next step

Let's solve your marketing challenge.

45 minutes with a senior strategist — tailored to a government organisations.

Book a strategy session