Industries · E-commerce
E-commerce
Conversion, basket size and repeat purchase — mechanics native to digital.
What we hear from this sector
The marketing problems.
- Cart abandonment is stubbornly high.
- Repeat purchase depends on retention economics.
- Ad costs keep rising.
Behavioural challenges
- — One click away from a competitor at every step.
- — Loyalty is thin without a mechanic that rewards return visits.
- — Data capture needs an incentive that clears the noise.
What works
Mechanics we recommend for this sector.
Next steps
Move from browsing to briefing.
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